sync_event_sources

Registers event sources (pixels, server-to-server endpoints) with the Sales Agent for conversion tracking and attribution, enabling buyers to connect their measurement infrastructure to active campaigns.

This tool is defined in the AdCP specification but is not yet implemented in the Prebid Sales Agent. It is planned for a future release.

Expected Behavior

When implemented, sync_event_sources will accept event source definitions from a buying agent — such as tracking pixel URLs, server-to-server callback endpoints, or postback configurations — and register them with the Sales Agent for a given media buy.

Once registered, these event sources enable the publisher’s ad server to fire conversion signals back to the buyer’s measurement system. The log_event tool can then be used to send individual events through the registered sources.

AdCP Specification

This tool is part of the AdCP Media Buy Protocol. See the protocol specification for the canonical parameter definitions and expected behavior.